Belize

FamilySouth America
Written By Norman Howe

Lush Jungles and Pristine Beaches

From lush jungles to rugged shorelines, Belize is the ultimate playground for nature lovers. Home to the longest barrier reef in the West, it is a paradise for divers and snorkellers. On land, an intricate network of caves and sprawling jungle provide a haven to exotic birds and large cats. Explore the varied landscapes to observe animals in their natural habitat and discover the ancient architectural remains of the once mighty Mayan civilization.

Feeling Blue: The Great Blue Hole off the coast of Belize is the world's largest sinkhole, measuring an incredible 300 meters (984 feet) across and roughly 125 meters (410 feet) deep.

Details: 7D/6N | Oct - Apr | from $4,950usd/person

Itinerary: Belize City | Cayo District | Ambergis Caye

 

Trip Ingredients

 
 

Favourite Hotel: Cayo Esperanto, Ambergis Caye

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Norman Howe

Norman is an Oxford-educated lawyer and itinerant wordsmith who stuck with law long enough to prove that he was tough enough to handle the pressure, but not long enough to be stupid about it (about 3 years, for the record).

He then made the fatal mistake of guiding for Butterfield & Robinson (B&R), the world’s best luxury travel company, during the supposedly brief interregnum prior to taking up a career in academia. Shortly thereafter, he abandoned all pretence of responsibility and embraced the peripatetic pursuit of pleasure on behalf of B&R.

After a decade of nomadic explorations and travel innovation, having exhausted the possibilities for trying out new roles within B&R, he took a seven-year sabbatical during which time he bought, reinvented and sold Horizon & Co, one of Canada’s oldest and most storied travel companies. Along the way, he also managed to marry an awesome wife (Emily) and produce three delightful offspring – Grace, Max & Oscar.

Norman eventually returned to B&R as President & CEO, where he found the company in a downward spiral and was able to turn it around, doubling revenue and travellers and returning it to profitability. Most importantly, he did it without sacrificing the culture of creativity or the commitment to excellence (NPS increased by 20% and B&R won the coveted #1 spot on the T+L list of world’s best travel outfitters).

After a successful 8-year run, the inevitability of a founder-driven, family-business dynamic kicked in and Norman left B&R in 2019. He now spends his time advising and working with entrepreneurs and luxury travel brands to help them grow and innovate.

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